The art of acquiring inbound links!
Every day people are searching for web sites like yours. Our goal is for them to find your site!
Once all on-page elements of your site have been optimized, we turn our attention to acquiring high quality inbound links. This time consuming work will play a major role in the long term success of your web site.
Who is linking to your competitors?
We begin by researching web sites that are linking to your top ranked competitors. Any sites that meet our standards for quality and relevance are placed on a list as potential sources of inbound links in the following categories:
- Non-reciprocal links
- Reciprocal links
- Paid links
- Affiliate links
A review of these sites also helps us understand your competitors' link strategy - which we take into account when crafting our own strategy for your web site.
Will they link to your site?
We then request links from those high quality sites. Some will do so without conditions and some will require reciprocity or charge a fee. Others will refuse. However, every high quality inbound link acquired represents one more way surfers can find your site. It also tells the search engines that the content of your site is worth a visit from someone searching on your best search phrase.
Contact authority sites in your niche
Authority sites include major web directories such as Yahoo and DMOZ, the Open Directory Project. Smaller niche directories and specific industry and trade organization sites can also be important sources of valuable links.
We also research and recommend specific Blogs, social bookmarking and networking sites as appropriate sources of quality inbound links for your site.
Skip the "bad neighborhoods"
We avoid the phony directories (i.e. Link Farms), Web Rings, and other questionable sites that exist to artificially inflate link popularity - they can only hurt your ranking.
Remember, your eventual rankings on your best search phrases will be determined by both on-page and off-page factors. Once we've completed the makeover of your site, put us to work acquiring high quality inbound links!
Want more targeted traffic?
Your site must get the SEO fundamentals right if you're to maximize your potential revenues.